As an Associate Brand Manager for Fiberon brand, you will play a pivotal role in driving brand growth and customer engagement across our outdoor living product lines. You’ll serve as a key liaison between marketing, sales, and our channel partners—including distributors, dealers, and contractors—ensuring that our brand strategies are effectively executed in the field.This role is ideal for someone with 3+ years of experience in B2B marketing, brand support, or customer-facing marketing roles. You thrive in collaborative environments, enjoy building relationships, and are passionate about delivering impactful marketing solutions that resonate with trade professionals and end users alike.What You’ll DoSupport Brand Strategy Execution: Assist in implementing brand plans and go-to-market strategies for Fiberon products, ensuring alignment with customer needs and business goals.Channel Marketing Collaboration: Partner with distributors, dealers, and contractors to deliver tailored marketing programs that drive awareness, engagement, and sales.Program Management: Coordinate the execution of dealer and contractor programs, including co-branded campaigns, merchandising, and promotional initiatives.Product Launch Support: Help manage the rollout of new products, ensuring consistent messaging and effective communication across all customer touchpoints.Cross-Functional Coordination: Work closely with sales, product, and creative teams to ensure brand consistency and timely delivery of marketing assets.Performance Tracking: Monitor marketing program effectiveness and gather feedback to optimize future initiatives.Agency & Vendor Management: Support relationships with external partners to ensure high-quality, on-brand execution of marketing deliverables.