Senior Manager, Communications

As a member of the USA Sports communications team, the Senior Manager, Communications is responsible for developing and executing strategic plans for publicity of sports properties across the USA Sports portfolio. This includes all programming on Golf Channel, as well as sports programming on USA Network, such as NASCAR, WNBA, Premier League, WWE, Olympic sports and college sports.  This position will have exposure across a variety of internal and external stakeholders, with the expectation of impactful input across key events and properties. The Senior Manager position also be on-site, as needed, to support coverage at events.The role calls for division- and company-wide collaboration, requiring work with USA Sports’ production, programming, digital sports platforms and marketing departments, as well as other communications departments within VERSANT.Responsibilities:Develop and execute publicity strategies to secure media coverage of USA Network Sports and Golf Channel live event presentations and studio programming.Conceptualize innovative ways to achieve earned media and build brand awareness for USA Network Sports and Golf Channel.Interact with on-air talent and executives and tell their stories in non-traditional outlets – pitch the story, arrange the interview, and prepare messaging, where appropriate.Create, manage and evolve sports and non-sports focused press lists and targets.Contribute social media content and ideas for USA Networks Sports and Golf Channel communications platforms.Support other sports and initiatives in the department, including digital sports platforms, internal communications, and CSR.Identify, establish, and maintain personal relationships with key contacts in the press and industry partners.Occasionally travel to events to assist PR efforts.Write and distribute press releases and support management of press lists.Prepare and manage talking points for on-air talent and executives.Work with VERSANT Communications team to support all properties and events across departments, including entertainment.